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Student / Visual, Communication, and Interactive Design

Information·Interface·Integration International Forum

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Shortlisted
Medium or Format: Electronic Media/Paper Media
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Dimensions and/or Technical Information: Variable size
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Paper Materials: Forum Folding and Famous Brand

Paper materials: Forum leaflets and name tags

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Forum Site Work Permit and Poster

Work permit and Poster

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Road Flag

Road Flag

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Site

Forum site

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Overview

Overview

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Dynamic poster

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Short Description of Work

The main visual design of this international forum "information, media and integration" revolves around the core element of "IN. Choosing "IN" as the visual focus is intended to simplify the complex conceptual expression, make it more intuitive and infectious, and directly convey the core theme of the forum "Information, Interface, Integration". The flow and distortion in the design show the change and dynamic characteristics of information in the process of media and integration. Through the processing of the "IN" form, the process of information flow is emphasized. The three-layer superposition design not only vividly reflects the three dimensions of the forum theme, but also symbolizes the connection between information, media and integration.

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Tell us about your creative practice, and how your work engages with Chinese design, society, environment or culture.

In a university of science and technology, thinking about the design is often ignored, so the design in the context of the university of science and technology has a special cultural significance, through the restraint of aesthetic expression against the absolute rational, with art for scientific thinking to retain poetic space.
The overall design aims to stimulate the thinking of participants and encourage them to seek new understanding and innovation in the integration of information and media, so as to promote the exchange and development of related fields. At the same time, the visual image is also suitable for rapid expansion of materials in a short time, and is suitable for various application scenarios.

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Hanting Zhang
Beijing

The main research direction is brand, exhibition main vision and so on.

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