杻⽯，为户外耐力运动而生。"N.E.W.S." 取⾃东南⻄北四个⽅向的英文首字母，因为探索可以起始于任何方向。 品牌致力于为户外爱好者，打造可以平衡轻量、专业、耐用三大特性的全系列户外装备。
N.E.W.S. Research is born for outdoor endurance sports.
N.E.W.S. takes its initials from the English first letters of the four directions, as exploration can commence from any direction. The brand is committed to creating a full range of outdoor gear that balances the three key characteristics of "Ultralight", "Professional", and "Durable" for outdoor enthusiasts.

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702design是一间具有探索性的设计机构。从生活中发现新鲜与趣味，并保持质疑以及独立思考，以实验的方式支持设计实践，让设计在生活中发挥更大的作用。