Greyhound
This material contains the whole process from research to output
In the new era, the user's multi-purpose demand for one car has become an important factor in car selection. In particular, men pursue driving and speed in addition to satisfying the daily use of cars in their families. Various brands have launched high-performance coupe models, which can be used for entertainment and friends on weekends. Based on this trend, this design is aimed at the "Alpha generation" concept travel solution-EV-G1(Electric Vehicle-Greyhound). Its design is inspired by the speed and agility of the greyhound, drawing inspiration from the animal's muscle shape and movement characteristics to create a streamlined body concept car. The roof structure takes into account the convenience of getting on and off the car and the lower air resistance.
In the new era, the demand for multi-purpose vehicles from users has become an important factor in car selection. Especially for men, in addition to meeting the daily needs of family cars, they also pursue a sense of driving and speed. Therefore, various brands have launched high-performance coupe models. Such cars can also go to the racetrack on weekends for entertainment and making friends. Based on this trend, this design presents a concept travel solution - EV-G1 (Electric Vehicle-Greyhound) for the growing "Alpha generation". Its design inspiration comes from the greyhound, which combines speed and agility. Drawing inspiration from the muscle morphology and movement characteristics of this animal, a concept car with a streamlined body is created. The upward-opening roof structure takes into account the convenience of getting on and off a coupe and the lower air resistance brought by the integrated shape.
market value
According to the current market research forecast, the folk racing project will continue to grow in the next few years. The innovation of the project is reflected in its ability to meet both domestic and racing needs. In the home model, the vehicle is designed to provide a convenient travel solution based on the family.
According to current market research forecasts, the civilian racing project will continue to grow in the coming years. The innovation of this project lies in its ability to simultaneously meet both household and racing needs. In household mode, the vehicle design revolves around the family unit, providing convenient travel solutions.
Sustainable value
In the racing mode, the racing driving experience is optimized through the adjustment of the interior layout. The whole vehicle is driven by electric power, and the whole industry is guided to develop in a more environmentally friendly and sustainable direction by promoting green production technology and practice.
In racing mode, the interior layout can be adjusted to optimize the racing driving experience. The entire vehicle is powered by electricity, promoting green production technologies and practices to guide the entire industry towards a more environmentally friendly and sustainable direction.
social value
The EV-G 1 concept car is designed to meet the needs of daily vehicles while integrating racing elements to enhance the user's driving experience and visual enjoyment. The design inspiration comes from the speed and agility of the greyhound (Greyhound), from the animal's muscle shape and movement characteristics of intermediate inspiration, to create a concept car with streamlined body.
The EV-G 1 concept car aims to integrate racing elements into meeting daily driving needs, enhancing the user's driving experience and visual enjoyment. Drawing inspiration from the Greyhound, an animal renowned for both speed and agility, the design borrows from the animal's muscular form and movement characteristics to create a concept car with a streamlined body.
innovative value
The design of EV-G 1 focuses on the transmission of a sense of speed, which reflects a strong sense of movement from the visual experience to the driving experience. Its streamlined body not only shows attractive visual effects in static conditions, but also provides excellent aerodynamic performance in dynamic driving to enhance the overall driving experience.
The design of the EV-G 1 emphasizes the communication of a sense of speed, manifesting a strong sense of dynamism from both visual experience and driving experience. Its streamlined body not only presents an attractive visual effect in a static state but also provides excellent aerodynamic performance during dynamic driving, thereby enhancing the overall driving experience.
My name is Ma Yingbo. I was born and raised in Beijing. Bachelor's degree in Beijing Institute of Fashion Technology, majoring in industrial design. In the four years of university life, I actively participate in the design practice, continuous exploration and growth. In 2021, I was lucky enough to join the Xiaomi Technology team. The design project I was involved in won the Red Dot Award. In 2023, I traveled to Tokyo to attend a workshop at A. Studio Design in Tokyo. The project we completed together won the Tokyo Midtown Award. In 2024, my partner and I founded Concept Studio Design. Today, our firm has offices in Beijing and Tokyo, and we do our best to provide high-quality design services to our clients. In terms of internship experience, I have accumulated many different practical experiences. I worked as a front-end designer assistant. At that time, I tried to understand user needs and work with other designers. I have also worked as a product designer assistant in areas such as industrial design, designing products that meet the needs of users. In addition, I have been involved in a number of projects for automotive companies and construction companies.
