
Source Ranch Logo Dynamic
The Logo of the source ranch is a pure "circle", which represents the origin, nature, harmony and sustainability. It is a process of continuous circulation: the circulation of nature, the sustainability of the industrial chain, and the care of man and nature. It is expected that the source ranch and this grassland will continue to grow and grow.

Source Ranch Brand Image Logo Ordos Real Scene

Source Ranch App Icon
Extracting the visual element features of the source ranch logo Mongolian, a series of environmental logo icons are designed for the source ranch to cooperate with the permanent exhibition. Everything revolves around the concept of nature, ecology and sustainability, and tells the story of the ranch.

SOURCE Ranch Office Supplies
The pure source ranch logo selects the ink-free embossing process in the paper printing process, responding to the concept of natural sustainability and sustainability of the source ranch in terms of process details.

The World of Cashmere
The World of Cashmere Exhibition
Dynamics of Ordos Source Ranch
Extracting the visual element features of the source ranch logo Mongolian, a series of environmental logo icons are designed for the source ranch to cooperate with the permanent exhibition. Everything revolves around the concept of nature, ecology and sustainability, and tells the story of the ranch.
Erdos Source Ranch
2x 4 worked hand in hand with Ordos Group to design the brand image, environmental logo and display system with the theme of "The World of Cashmere" for "Ordos Source Ranch.
Source Ranch is located in a special grassland ecosystem-desert grassland in Ordos, Inner Mongolia. Ranch is the starting point of the cashmere industry chain. "Source Ranch" is a kind of original intention and responsibility, as well as the awe of nature and the desire and mission of co-prosperity with the environment. The Logo of the source ranch is a pure "circle", which represents the origin, nature, harmony and sustainability. It is a process of continuous circulation: the circulation of nature, the sustainability of the industrial chain, and the care of man and nature. It is expected that the source ranch and this grassland will continue to grow and grow. We also designed an environmental logo and permanent exhibition for Source Ranch. Everything revolves around the concept of nature, ecology and sustainability, and tells the story of the ranch.
2x 4 worked hand in hand with Ordos Group to design the brand image, environmental logo and display system with the theme of "The World of Cashmere" for "Ordos Source Ranch.
Source Ranch is located in a special grassland ecosystem-desert grassland in Ordos, Inner Mongolia. Ranch is the starting point of the cashmere industry chain. "Source Ranch" is a kind of original intention and responsibility, as well as the awe of nature and the desire and mission of co-prosperity with the environment. The Logo of the source ranch is a pure "circle", which represents the origin, nature, harmony and sustainability. It is a process of continuous circulation: the circulation of nature, the sustainability of the industrial chain, and the care of man and nature. It is expected that the source ranch and this grassland will continue to grow and grow. We also designed an environmental logo and permanent exhibition for Source Ranch. Everything revolves around the concept of nature, ecology and sustainability, and tells the story of the ranch.
In 2007, 2 × 4 cooperated with OMA Architects to complete the new CCTV site project in Beijing. Since then, designers Xin Jing and Fu Xilin have led 2 × 4 Beijing as partners/creative directors, dedicated to exploring the multiple possibilities of Chinese business, culture and design.
The complexity of design determines that designers are not only operators, executors or planners, but also cultural observers and practitioners. 2 × 4 Beijing always adheres to the deep involvement of social culture with local design practice. In each project, the research foundation is established through background investigation, interview and analysis, and on the basis of objective research, the opinions are refined and strategies are formulated from a subjective perspective.
We bring a systematic design approach to China to interpret local culture with a global perspective. From the complex guide system of CCTV's new site to Prada's elegant and confident integration of Chinese characters into international brands; from the delicate and romantic logo and spatial language of Yundong Library to the refinement and re-creation of Chinese traditional patterns in the "traditional @ modern" national clothing exhibition-not only shows how the design constructs the narrative between "traditional" and "modern, it also reflects the role of design in shaping cultural identity.
For more than ten years, 2 × 4 Beijing has been continuously outputting high-quality works in many fields such as commercial brands, cultural exhibitions, environmental guides, and digital media with an open and diverse design language. We connect Eastern and Western cultures through global design practices to design responses to the evolution of contemporary Chinese society, environment and culture, and find a balance and resonance between globalization and localization.
Founded in 1994 and headquartered in New York, Two-by-Four is a leading global design consultancy.
Division, and set up a branch in Beijing. We offer cultural and commercial clients who value design
Brand strategy services to help clients identify and clarify core institutional values through innovation, experience
sexual, participatory and visually dynamic ways to connect with important audiences around the world. We firmly believe that just
Such design can make important contributions at all levels of the cultural context.